About this tutorial

Welcome!

In this 12-minute tutorial, you will learn strategies and tips to nail your Substack publication homepage.

Your homepage is the first thing people will see when they visit your publication and it's a golden opportunity to be a great host and give your guests an amazing experience, so that they want to subscribe and come back for more.

What this video covers:

• Key principles for designing an attractive homepage
• How to audit your homepage using a people-centric approach

• How to strategically structure the content
• Tips for your publication's short description
• How to leverage Sections to simplify the navigation for your readers
• What to add in the About Section
• The power of a Hero Post (mine generated 1,000US$+, 151 subscribers and 12 paid subscribers)

Everything I demonstrate in the video can be done through "Settings" in your Substack Publication.

Who is this for:

This tutorial is ideal for creators who already have a Substack publication and want to enhance their homepage, improve its look and feel and optimize the navigation and the user experience.

Outcomes

After this tutorial, you will have clear principles and a strategy to optimize your homepage, give your readers a better experience and increase the conversion rate from visitors into subscribers.

About Me

I'm Veronica Llorca-Smith, Founder of the publication The Lemon Tree Mindset, a Substack Bestseller in Education with over 10,000 subscribers and an annual revenue of 18K+ US$ on paid subscriptions alone. My members are, mostly writers, creators and entrepreneurs who want to grow and monetize a creative business.